Sinar Mas uses tech to fight forest fires


Asia Pulp and Paper parent company Sinar Mas is using smart mapping technology to enhance its capabilities in responding to and pre-empting forest fires.

The Indonesian conglomerate’s new tool uses real-time data to identify the location of all forest fire hotspots within the last 24 hours, verify if they are from its properties, and evaluate what needs to be done to address them.

In addition, the system also equips Sinar Mas’ firefighting team with actionable information that can help them pre-empt potential peatland fire.

Prior to its roll-out, relevant forest fire and land surface data had to be obtained from multiple sources, which resulted in greater delays and longer lead times.